Featured
Introducing Iris Studio: Short-Form Content for Growing Your Social Media Presence
Grow your social media presence with Iris Studio. Get free, high-quality short-form videos for your listings to boost visibility and attract more renters.
California’s New "Digitally Altered" Listing Photo Law
EliseAI vs. Funnel: Why It Matters For Every Renter and Operator
Why Apartment Layout Matters More Than Square Footage in San Francisco
Apartments Under $2,000 in San Francisco Available Now
Why Rent Bidding Wars Are Quietly Fading in San Francisco
Rent bidding wars are becoming less common in San Francisco. Learn why competition is easing, where bidding still happens, and what it means for renters today.
Why Shorter Leases Are Showing Up More Often in San Francisco
Shorter lease terms are becoming more common in San Francisco rentals. Learn why landlords prefer them, what renters gain, and what risks to watch before signing.
A Renter’s Guide to Touring Apartments in San Francisco
A practical guide to touring apartments in San Francisco, covering what renters should check, questions to ask, and how to avoid common mistakes before signing a lease.
Why Parking Has Become a Hidden Cost in San Francisco Rentals
Parking has become a hidden cost in San Francisco rentals. Learn how parking availability, fees, and neighborhood differences affect what renters actually pay each month.
Why Lease Renewals Feel Different in San Francisco Right Now
Lease renewals in San Francisco are changing. Learn why renewals feel different now, how landlords are setting terms, and what renters should expect in today’s market.
Visitacion Valley: One of San Francisco’s Most Practical Neighborhoods
Visitacion Valley offers a more practical, residential side of San Francisco. Learn what living here is really like, from housing types and rent to commuting and daily life.
What’s Actually Happening With San Francisco Rents Right Now
An overview of what’s happening with San Francisco rents right now, including price trends, listing duration, and what shifting conditions mean for renters.
A Ban on Institutional Homebuyers: What It Is and What Changes
A proposed ban on large institutional investors buying single-family homes aims to help buyers compete. Here’s what it changes, and what to watch next.
San Francisco Rental Listings Are Sitting Longer Than Before
San Francisco rental listings are staying on the market longer than before. Learn what is driving the shift and what it means for renters and landlords right now.
Why Apartment Amenities Matter More Than Ever in San Francisco’s Rental Market
Why Apartment Amenities Matter More Than Ever in San Francisco’s Rental Market
A Renter’s Guide to Finding and Vetting Roommates in San Francisco
A practical guide to finding and vetting roommates in San Francisco, including where to search, red flags to watch for, and how to set clear expectations before move-in.
A Renter’s Guide to Noise Levels in San Francisco Apartments
A practical guide to understanding noise levels in San Francisco apartments, including street noise, building design, and what renters should check before signing a lease.
Presidio Heights: A Quiet, Upscale Corner of San Francisco
Thinking about living in Presidio Heights? Learn about rent prices, apartment styles, transit options, and day-to-day life in this quiet SF neighborhood.
Lakeshore: A Quiet, Practical Neighborhood on San Francisco’s West Side
A renter-friendly guide to Lakeshore in San Francisco, covering location, apartment types, transit access, and what daily life is like in this quiet west-side neighborhood.
How Interest Rates Could Shape San Francisco Rents in 2026
Interest rates affect more than mortgages. Here’s how rate changes could influence rent prices, apartment availability, and landlord behavior in San Francisco in 2026.
Master Metered vs. Individually Metered Apartments in San Francisco
A clear guide to master-metered vs. individually metered apartments in San Francisco, explaining utility billing, tenant rights, and what renters should ask before signing a lease.
How Rental Seasonality Shapes San Francisco’s Apartment Market
Learn how rental seasonality affects San Francisco apartment prices, competition, and timing—and what renters can do to take advantage throughout the year.
How Property Management Consolidation Is Reshaping San Francisco’s Rental Market
An analysis of how property management consolidation is reshaping San Francisco’s rental market and what it means for rent pricing, leasing, and renters.
A Renter’s Guide to Timing the San Francisco Apartment Market
A practical guide to timing the San Francisco apartment market, including seasonal trends, lease cycles, and when renters have the most leverage.
San Francisco Rental Market Trends Renters Should Watch This Year
A look at current San Francisco rental market trends, including rent growth, availability, and what changing conditions mean for renters this year.
Twin Peaks: What It’s Like Living Above San Francisco
An overview of what it’s like living in Twin Peaks, including apartments, rent trends, transportation, and who this quiet, view-filled San Francisco neighborhood is best for.
Bernal Heights: A Quiet, Community-Focused Neighborhood With City Views
Bernal Heights offers a quieter, residential side of San Francisco with hillside views, local streets, and limited rental inventory. Learn what it’s like to live in Bernal Heights and what renters should expect before searching for apartments.
When Do SF Landlords Raise Rent? A Renter’s Guide to Lease Renewals
Learn when San Francisco landlords typically raise rent, how lease renewals work, and what renters should expect based on building type, notice rules, and market timing.
Is San Francisco Still a Smart Place to Invest in Housing?
A look at whether San Francisco is still a viable housing investment, how the market has changed, and what shifting investor strategies mean for renters today.
A Renter’s Guide to Application Fees and Screening in San Francisco
A clear guide to apartment application fees and tenant screening in San Francisco, including what landlords can charge, what renters should expect, and how to avoid common pitfalls.
Why San Francisco Lease Timelines Are Getting Longer in 2025
San Francisco apartments are taking longer to lease in 2025. Learn why renter behavior, pricing dynamics, and market balance are changing across the city.
San Francisco's Office Market Found a Pulse in 2025. What's In Store for 2026?
San Francisco office leasing hit a six-year high in 2025, powered by AI tenants and improving absorption. Here is what drove the rebound, what could derail it, and the key signals to watch in 2026.
Why Some San Francisco Apartments Sit Vacant Longer Than Expected
Some SF apartments don’t rent as fast as others. Here’s what causes longer vacancies and what it means for renters searching today.
Why Rental Concessions Are Becoming More Common in San Francisco
Rental concessions are becoming more common in San Francisco. Learn why landlords are offering incentives and what it means for renters choosing apartments today.
SF Rent Growth Is Slowing. What That Means for Renters in 2025 and Beyond
San Francisco rent growth is slowing. Learn what cooling rent trends could mean for pricing, negotiations, and rental competition in 2025 and beyond.
How Rent Control Actually Works in San Francisco
A clear guide to San Francisco rent control, including which apartments qualify, how rent increases work, and what renters should know before signing a lease.
How San Francisco’s New Housing Policies Could Affect Renters in 2026
San Francisco is updating housing policies to speed development. Here’s how those changes could affect rent prices, availability, and competition for renters by 2026.
Downtown SF Is Rebuilding: What It Means for Renters
Downtown San Francisco is seeing renewed retail, office conversions, and leasing activity. Here’s how those changes could affect rents and availability for renters.
Neighborhood Highlight: Chinatown
Explore life in Chinatown, where rich history meets city living. Learn about housing options, rent trends, authentic dining, cultural landmarks, walkability, and daily life in this iconic neighborhood.
Neighborhood Highlight: Nob Hill
Discover what it’s like to live in Nob Hill, San Francisco, from apartments and rent prices to transit, walkability, and local lifestyle.
A 25-Story Housing Tower Could Replace a San Francisco Safeway
A new plan has been submitted to replace a San Francisco Safeway with a 25-story apartment tower. Here’s what this could mean for renters and the surrounding neighborhood.
Understanding DAHLIA: San Francisco’s Affordable Housing Lottery System
San Francisco’s DAHLIA portal centralizes affordable housing listings and lotteries, making it easier to find and apply for Below Market Rate (BMR) rentals and ownership opportunities.
Is It Cheaper To Live In SF, Oakland, Or The Peninsula In 2026?
Compare 2026 housing costs in San Francisco, Oakland and the Peninsula.
Rent vs. Buy in San Francisco in 2026
A clear, fact-driven look at whether renting or buying makes more financial sense in San Francisco in 2026, using real data on home prices, rents, mortgage rates, and affordability to help you decide based on your timeline and goals.
How Much Income You Need to Rent in San Francisco (2025)
Find out how much income you need to rent in San Francisco in 2025. Simple 3× rent rules, salary ranges by unit size, and tips to qualify.
The Ultimate Guide to San Francisco Rent-Controlled Apartments (2025)
Learn how San Francisco rent control works, which buildings qualify, how much rents can increase, and how to find rent-controlled apartments in 2025. A complete guide for SF renters.
Why 80% of SF Homes Lost Value This Year and What Happens in 2026
More than 80 percent of homes in the San Francisco metro area lost value this year, according to Zillow. This article explains the key forces behind the decline and what buyers and sellers can expect in 2026.
The Revival of Union Square
A detailed look at the revival of San Francisco’s Union Square, the new retail and development pipeline, and why the next five years could transform the district into one of the strongest urban cores on the West Coast.
The 7 San Francisco Districts Primed For Appreciation Over The Next 5 Years
A forward looking analysis of the seven San Francisco districts likely to see the strongest price and rent appreciation over the next five years, based on hiring trends, infrastructure growth, new development pipelines, and supply constraints.